Branding Images and Video
-Product/Food photography-
It's the memorable, desirable, and visually impactful images that will sell your items.
Lucky for you, that's my jam.
As a foodie photographer with a great appreciation for pretty things and mouthwatering visuals, I will showcase the full story and the delicious details that make your audience want to grab it for themselves.
It's the memorable, desirable, and visually impactful images that will sell your items.
Lucky for you, that's my jam.
As a foodie photographer with a great appreciation for pretty things and mouthwatering visuals, I will showcase the full story and the delicious details that make your audience want to grab it for themselves.
-Branding Session-
A collaborative branding session that tells your story.
Including photos of your workspace, offerings, and head shots, the purpose is to evoke the essence of what it's like to work with you
These images are great for your website, print marketing, digital marketing, and social media.
A collaborative branding session that tells your story.
Including photos of your workspace, offerings, and head shots, the purpose is to evoke the essence of what it's like to work with you
These images are great for your website, print marketing, digital marketing, and social media.
-Promo Video-
A promo video is used to quickly highlight your brand and services. We skim just below the surface of your business to entice viewers, but not give it all away.
Short by nature and highly impactful, a Promo Video is an engaging addition to your website, online ads, and social media feeds.
A promo video is used to quickly highlight your brand and services. We skim just below the surface of your business to entice viewers, but not give it all away.
Short by nature and highly impactful, a Promo Video is an engaging addition to your website, online ads, and social media feeds.
-Reels-
Creating reels is time consuming and your time is better spent elsewhere.
A reel lasts between two and eight seconds and is meant for quick consumption.
This means we've got to make it effectively deliver your message, attention grabbing, unique, and impactful.
I'd love to create a reel from start to finish for your social media feed.
Creating reels is time consuming and your time is better spent elsewhere.
A reel lasts between two and eight seconds and is meant for quick consumption.
This means we've got to make it effectively deliver your message, attention grabbing, unique, and impactful.
I'd love to create a reel from start to finish for your social media feed.
Creative Mentorships
The Aligned Growth Path
The Embodied Brand Mentorship
Our most immersive, supportive, and growth-focused container.
This mentorship is designed for founders who are ready to fully align their brand presence with their purpose. You'll receive consistent strategic coaching, guided creative support, and brand development tools to help you grow with clarity and confidence. It’s ideal for eco-conscious, impact-driven brands in a launch, pivot, or expansion phase.
What’s Included:
• Weekly 45-minute coaching calls
These sessions provide focused strategy, accountability, and progress tracking. We’ll refine messaging, assess your marketing flow, and troubleshoot challenges.
These sessions provide focused strategy, accountability, and progress tracking. We’ll refine messaging, assess your marketing flow, and troubleshoot challenges.
• Twice-monthly in-person creative sessions (2–3 hours each)
These hands-on sessions are focused on empowering you to create aligned content—Lex provides creative direction, live feedback, and technical guidance as you style, shoot, or plan content.
These hands-on sessions are focused on empowering you to create aligned content—Lex provides creative direction, live feedback, and technical guidance as you style, shoot, or plan content.
• Ongoing creative direction (via Voxer/email)
Monday–Friday messaging support for quick guidance, feedback, and encouragement between sessions.
Monday–Friday messaging support for quick guidance, feedback, and encouragement between sessions.
• Launch content calendar & content structure
We co-create a structured roadmap to support your next campaign, offer, or launch. Includes suggested post types, themes, and timing.
We co-create a structured roadmap to support your next campaign, offer, or launch. Includes suggested post types, themes, and timing.
• Visual content strategy aligned to brand values
Define and refine your visual tone, style, and storytelling so your brand presence feels cohesive and impactful across platforms.
Define and refine your visual tone, style, and storytelling so your brand presence feels cohesive and impactful across platforms.
• Social media and brand audit
A review of your online presence with strategic suggestions to enhance alignment, clarity, and resonance.
_____________________________________________________A review of your online presence with strategic suggestions to enhance alignment, clarity, and resonance.
The Aligned Growth Path
A sustainable, structured mentorship for consistent growth.
This is a flexible yet powerful container for founders who want structure and clarity without the intensity of weekly in-person sessions. Ideal for those moving out of a foundational phase or seeking momentum and refinement.
What’s Included:
• Bi-weekly 45-minute coaching calls
Every other week, we’ll reconnect to refine your goals, assess progress, and strategize forward movement.
Every other week, we’ll reconnect to refine your goals, assess progress, and strategize forward movement.
• One monthly in-person creative session (up to 2.5 hours)
A hands-on opportunity to create and refine content under Lex’s guidance. You’ll learn through doing, gaining confidence in styling, shooting, and planning content.
A hands-on opportunity to create and refine content under Lex’s guidance. You’ll learn through doing, gaining confidence in styling, shooting, and planning content.
• Social presence & brand audit
Foundational review with clear action steps for visual alignment and message clarity.
Foundational review with clear action steps for visual alignment and message clarity.
• Creative direction via email or WhatsApp (M–F)
Ongoing access for lightweight check-ins and feedback between sessions (2-business-day response window).
Ongoing access for lightweight check-ins and feedback between sessions (2-business-day response window).
• Brand alignment prompts & planning resources
Visual direction tools, story templates, and planning frameworks to help you stay on-brand with less mental clutter.
Visual direction tools, story templates, and planning frameworks to help you stay on-brand with less mental clutter.
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The Creative Reset
A one-month intensive for recalibrating, re-aligning, and re-energizing your content and brand presence.
Perfect for creative business owners feeling stuck, burnt out, or unsure how to move forward. This container is short, sweet, and impactful—with deep clarity work and space to rebuild momentum.
What’s Included:
• Two 60-minute coaching calls (beginning & midpoint)
→ Kick off with brand alignment and clarity work, and revisit at mid-month to refine direction and assess shifts.
→ Kick off with brand alignment and clarity work, and revisit at mid-month to refine direction and assess shifts.
• One in-person creative session (2 hours)
→ A guided, collaborative session focused on content creation with you, not for you. Learn how to create visuals that align with your message while receiving live feedback and creative direction.
→ A guided, collaborative session focused on content creation with you, not for you. Learn how to create visuals that align with your message while receiving live feedback and creative direction.
• Messaging + brand tone coaching
→ We’ll refine how you speak about your work, who you’re speaking to, and how to say it with clarity and confidence.
→ We’ll refine how you speak about your work, who you’re speaking to, and how to say it with clarity and confidence.
• Content calendar outline & visual direction templates
→ Receive a roadmap to guide you beyond this reset: when to post, what to say, and how to say it visually.
→ Receive a roadmap to guide you beyond this reset: when to post, what to say, and how to say it visually.
• WhatsApp support (2 weeks, M–F)
→ In-between session access for creative or strategic questions.
→ In-between session access for creative or strategic questions.
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The Vision Session
A one-time 90-minute clarity session for founders ready to recalibrate, pivot, or begin again with direction.
This is ideal if you're navigating a transition, planning a launch, or feeling out of alignment and unsure where to start.
What’s Included:
• 90-minute private strategy call (Zoom or in-person)
We’ll explore what’s working, what’s not, and where you want to go. You’ll leave with clarity, direction, and a custom game plan.
We’ll explore what’s working, what’s not, and where you want to go. You’ll leave with clarity, direction, and a custom game plan.
• Post-call PDF roadmap
A customized summary of your brand audit, core goals, and suggested next steps to keep you in motion.
A customized summary of your brand audit, core goals, and suggested next steps to keep you in motion.
• 1-week of email support
Follow-up messaging to help you implement and ask clarifying questions (up to 2 exchanges).
Follow-up messaging to help you implement and ask clarifying questions (up to 2 exchanges).
• Optional add-on: branded mini photo session
Available upon request at a discounted mentorship rate.
Available upon request at a discounted mentorship rate.